Generalist agencies often waste NDIS providers'' money learning the sector on your dime. These eight questions separate genuine specialists from smooth talkers.

The eight questions

• How many NDIS providers do you currently work with?
• Can you show results from providers similar to us?
• Who actually works on our account day to day?
• What will you report monthly, in plain English?
• What''s included and what costs extra?
• How do you handle NDIS compliance and consent in creative?
• What happens in the first 90 days?
• Can we leave if it''s not working — what are the terms?

Red flags

• Guaranteed #1 rankings — nobody can promise this
• Long lock-in contracts with no performance clauses
• No mention of the NDIS Code of Conduct
• Reports full of impressions but no enquiries

Green flags

Specialists talk about enquiries, commencements and lifetime value — not clicks and impressions. They ask about your capacity before promising growth.

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Frequently asked questions

Should I hire a generalist or NDIS-specialist agency?

Specialists typically deliver faster results because they already understand the sector, the compliance landscape and the referral economy.

What should an NDIS marketing agency cost?

Management fees typically run $500–$1,500 per month plus ad spend, depending on scope. Be wary of anything dramatically cheaper or opaque about inclusions.